About all things ad production. ‘Till everything changes.

whext 2018

The WHEXT festival first edition was born from a need to look forward – to discuss and reflect about upcoming trends and the fundamental importance of our specialized activities throughout the entire creative chain (an increasingly vital commitment of the advertising industry).

In addition to expert-led master classes from the London Film Academy, our roster of speakers include Marcelo Páscoa (Global Creative Director for Coca-Cola/USA), Duílio Malfatti (Communication Secretary of Secom), Rafael Rizuto (Executive Creative Director – 180LA), Brian O'Rourke (Executive Production Director at TBWA\Chiat\Day) and Daniele Bibas (Chief Creative & Content Officer – Avon)

500+ Participants

55* Speakers

40+ Business Rounds

*Fifty-five speakers, featuring 11 international names, including – for the very first time in Brazil – a London Film Academy representative, in addition to the presence of prominent clients, such as P&G, Coca-Cola, and Microsoft, among others.

Also the presence of great clients like P&G, Coca-Cola, Microsoft and many others.


Christopher Lee Ball VP, Research & Design/Constellation AI

Attending and speaking at Whext was a brilliant experience – the talent, the dedication, and the excitement I saw there made me realise I had underestimated Brazil as a creative powerhouse! Well done Whext team for an inspiring event.

Matt Miller President and CEO/AICP

Whext is an opportunity to not only learn from and interact with the best in Brazil, it is a cultural experience in a very special place. Serving as Jury President was a great honor.

Melissa Barany Executive Producer/VML

Marianna and the Whext / FilmBrazil team brought together a world class group of industry professionals to create an inspiring, informative and energizing event. I was honored to be included as a ju to be included as a juror and panelist, and hope to return to upcoming festivals.

Stephen Mead Integrated Producer/adamandeveDDB

A great demonstration of the abilities of Brazilian production.